نوع مقاله : مقاله پژوهشی
1 گروه جامعه شناسی دانشگاه کردستان
2 دانشجوی کارنشاسی ارشد جامعه شناسی دانشگاه کردستان
عنوان مقاله [English]
The aim of this article is to study new fashionable clothing styles as a main field of struggle over the public body in public spaces. The theoretical constructs include concepts taken from the theoretical tradition of hegemony-resistance which analyses activities like body-building, body-representation, women’s defiance of dominant clothing rules and their tendency toward alternative fashions in the context of popular culture and as examples of struggles over the public body. The sample, young girls of Sanandaj, recruited through snowball-sampling strategy, reported their lived experiences of wearing fashionable clothing styles in urban public spaces via in-depth interviews. Data were analyzed using inductive thematic analysis and six key themes were found: the dual role of fashion in in exposing/ concealing of identity, choosing alternative fashion as a way to reject traditional dress codes, the role of fashion in reproducing the duality of distinction/ assimilation, using fashionable styles for representing personal prestige and openness, putting on fashion to seizing spaces, and the central role of fashion in the struggle over public/ private body. It was concluded that consuming fashionable clothing styles by young women create the possibility for developing multiple feminine agencies. Unlike the prevalent tendency to think about Islamic women’s embodied subjectivity as homogeneous, we found a kind of heterogeneity in appearance and bodily practices. This heterogeneity is what challenges and resists intended homogeneity of the dominant culture. In this sense, fashionable clothing styles are tools of resistance.